Press Information for w2wlink.com
w2wlink.com is the premier community dedicated to professional women, helping you get to where you’re going – faster. We provide you expert knowledge, tools to overcome obstacles, and connection with others in our online groups.    Hot Topics: women business, women networking, women entrepreneurs, executive women and women mentoring.   Click here to download the w2wlink Media Kit. The w2wlink Team publicrelations@w2wlink.com o: 214.866.0299 f: 214.889.8001
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Network Circle Peer Groups
Fill out a confidential professional profile to be matched in a private peer networking group of 4 - 10 members with common interests. You'll be able to learn, seek advice, discuss topics and share viewpoints.  Typical groups will include the following areas of interest: Corporate Fast Track Entrepreneurial Journey Selling a Business New Career Path Job Loss Transition Self Employment Networking Skills Mentoring Work or Career Change Re-entering the Workforce After Raising Children Promotion Back to College Back to Work Finding Time for Personal Growth Building a Friendship Support System Divorce Relocation Empty Nest Retirement Aging Parents Dating as a Professional Women Work Family Life Balance Work Health Life Balance Work Single Life Balance My Own Forum Group Click here to go to the Network Circle page.
Author: Site Contributor

Network Circle Peer Group
Fill out a confidential professional profile to be matched in a private peer networking group of 4 - 10 members with common interests. You'll be able to learn, seek advice, discuss topics and share viewpoints.  Typical groups will include the following areas of interest: Corporate Fast Track Entrepreneurial Journey Selling a Business New Career Path Job Loss Transition Self Employment Networking Skills Mentoring Work or Career Change Re-entering the Workforce After Raising Children Promotion Back to College Back to Work Finding Time for Personal Growth Building a Friendship Support System Divorce Relocation Empty Nest Retirement Aging Parents Dating as a Professional Women Work Family Life Balance Work Health Life Balance Work Single Life Balance My Own Forum Group
Author: Site Contributor

Bridging the Gap
Creating balance between work and home is not black and white. The boundaries are often blurry. The word balance is defined by Dictionary.com as: “a state of equilibrium or equipoise; equal distribution of weight, amount, etc.” Equal Distribution? When trying to balance your life it is nor realistic to think you can equally distribute your time between work and home. Bridging the gap between work and home balance is about finding a flow or rhythm that your life moves by.    Think back to riding a see-saw as a child. Like a see-saw our lives are in constant motion. Part of the fun of a see-saw is going up and down and not staying in a fixed position for a long period of time. Even if you have one person who outweighs another person, you can still maintain motion on the see saw. It is all about keeping your knees flexible and using the right amount of strength to maintaining a steady motion. Finding balance in our lives is not about being stationary and still, no one wants to be on a s...
Author: Angela Ploetz

ASWA/AWSCPA Joint National Conference 2009
October 19-21, 2009 Palms Casino Resort Las Vegas, NV Click here for more information and to register for the 2009 JNC Conference. What is the JNC? The Joint National Conference is a joint educational offering of the American Society of Women Accountants (ASWA) and the American Woman’s Society of CPAs (AWSCPA) to provide a program that offers a myriad of opportunities to help professionals meet their continued education goals as well as an opportunity to network with other women of similar backgrounds. Don’t miss this opportunity to network with other women accountants from across the country. Join us this fall in Las Vegas and learn from leading experts on ways to develop a variety of your skills and to find more balance in your life.  The Joint National Conference will be loaded with opportunities for networking, leadership development, education and fun! Who should attend? If you are . . . Responsible for monitoring developments in accounting and taxation. Respon...
Author: Site Contributor

Make Networking a Way of Life
In this economy in which large companies are growing at a slower pace than in the past and given the highly transactional marketplace, workers are changing jobs more frequently either by choice or by necessity. People who previously have targeted only large corporations are looking elsewhere, often to smaller companies. This job climate makes networking even more important. Now, more than ever, it is a necessity, not an option. But because time is truly a precious commodity for many professional women, networking, unfortunately, has often been put on the back burner. The busier the woman, the more networking has lagged behind in priorities. Often it has been done only sporadically for a pointed purpose. Or it has been done in an ad hoc way when convenient. In both cases, women have missed tremendous opportunities to grow their careers exponentially. Professional women can no longer afford to neglect this critical, strategic career builder. There are many preconceived notions about ...
Author: Marny Lifshen

C-Link Suite Video: Executive Women on Leadership
Susan Arledge, CEO, Arledge Partners Real Estate Group Watch these two-minute videos that will inspire and motivate you with coaching advice on leadership in business and maintaining the balance between work and life along the way. Video 1 of 5: Competing in a Male Dominant Industry Video 2 of 5: Taking Risk as an Entrepreneur  Video 3 of 5: Work Life Balance as a Mom Video 4 of 5: Gender Communication and Competence Video 5 of 5: Entrepreneurial Spirit To read articles on related topics, click here to go to our Knowledge Bank. To read Susan Arledge’s complete biography, go to: www.arledgepartners.com. Looking for focus in your managerial career track, hoping to enter a senior leadership position, wanting to maximize your effectiveness in an executive position or thinking about an entrepreneurial path?  Over 2 million professionals have been assessed by Caliper and Caliper has advised over 25,000 companies.  See what w2wlink.com and Caliper have to offer you! 
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5 Steps to Life Balance
Ah … a new day, a new week, a new month. Whatever the case may be, each day is a new beginning that can bring you closer to accomplishing your goals and reaching your dreams. But do you even know what those goals and dreams are? There is one on the list of many busy women I know and that is to have work life balance. I am constantly seeking better ways to keep my business and personal life flowing like a peaceful river rather than churning like Niagara Falls. The air is full of hopes, dreams and new possibilities. It is an opportunity to think more about our goals. One of the best ways to do this is to create an up-to-date list of your goals for the next 12 months. You may be saying, “I have done this before and it never works.” Did you know — “that less than 1% of adults have clearly stated goals, yet those who do earn as much as ten times more than those who don’t”? That is according to one of my favorite authors Jack Canfield, author of “The Success Principles.” Why is this ...
Author: Angela Ploetz

C-Link Suite Video: Executive Women on Leadership
Ellen Keszler, CEO Clear Sky Associates, President, Travelocity Business at Travelocity Watch these two-minute videos that will inspire and motivate you with coaching advice on leadership in business and maintaining the balance between work and life along the way. Video 1 of 3: Career Paths and Transitions Video 2 of 3: The Entrepreneurial Journey Within a Corporation Video 3 of 3: Work/Life Balance   To read articles on related topics, click here to go to our Knowledge Bank.   To read Ellen's complete bio, go to: www.linkedin.com. Looking for focus in your managerial career track, hoping to enter a senior leadership position, wanting to maximize your effectiveness in an executive position or thinking about an entrepreneurial path? Over 2 million professionals have been assessed by Caliper and Caliper has advised over 25,000 companies.  See what Caliper has to offer you! 
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C-Link Suite Video: Executive Women on Leadership
Lisbeth McNabb, CEO, w2wlink.com.  Watch these two-minute videos that will inspire and motivate you with coaching advice on leadership in business and maintaining the balance between work and life along the way. Video 1 of 5: Own Your Career: Career Transitions Video 2 of 5: Work/Life Balance and Tools Video 3 of 5: Strategic Thinking to Advance to the Executive Suite Video 4 of 5: Influence in an Executive Setting Video 5 of 5: Communication and Gender Differences To read articles on related topics, click here to go to our Knowledge Bank. For more information on Lisbeth, go to: www.w2wlink.com/Team.aspx.   Looking for focus in your managerial career track, hoping to enter a senior leadership position, wanting to maximize your effectiveness in an executive position or thinking about an entrepreneurial path?  Over 2 million professionals have been assessed by Caliper and Caliper has advised over 25,000 companies.  See what w2wlink.com and Caliper have to offer y...
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The Myth of Perfect Life Balance
Life Balance seems to be getting a lot of airplay these days as most people find themselves living continually busier lives. Balance is important because without it we find ourselves feeling overwhelmed, stressed out, run down and unable to enjoy our relationships or our lives as fully as we'd like. However, striking perfect balance in a world of perpetual change is nearly a mission impossible. So what is “balance” anyway? The “B” word has become mighty popular over the last decade as our lives have become continually busier. If there isn’t enough pressure on you already, you now have the additional one of striking "perfect balance" like it's something you can capture and keep permanently. Uggh--more to get stressed about!  Well I don't know about you, but most people I know feel like they’re perpetually falling short when it comes to leading perfectly balanced lives. There’s a reason--the nature of perfect balance is that it will always be elusive. Picture the circus performer up on...
Author: Margie Warrell

What Does It Mean to Work Smart quiz?
Have you ever known someone who just seems to "have it all together?" Maybe that someone is you and maybe you could do even better. "Having it all together," is what many perceive as "working smart." But what does it really mean to "work smart?" Is it a mysterious quality that some of us are born with, and the rest without? Or is it a skill set that can be learned and mastered? Most business and relationship experts support that "working smart" is a skill set that enables one to achieve balance in life and be fruitful. Many women have intuitively been using these skills to successfully juggle their many responsibilities. When done effectively, the result is a general contentment and satisfaction both personally and professionally. When reflected on and analyzed, five key traits of "working smart" emerge. They may be remembered best using the acronym BRIEF for: Balanced, Results achieving, Independent minded, Energized and Fit in. 5 Traits of Women Who Work Smarter Balanced:  ...
Author: Jean Lewis

You Nominated and Here are the Winners!
Women Business Leaders Break the Glass Ceiling Breaking the glass ceiling and bringing other women around it, the winners, divided among Corporate, Entrepreneurial and Career in Transition settings, are leaders within and outside the workplace, where they strive to provide resources and support for working women and tighten the professional gender gap. Entrepreneurial winners of w2wlink’s first Ascendancy Awards- women making a difference in their careers, personal lives and the lives of others through their dedication to ensuring the emotional, professional and financial well-being of working women everywhere. Allison O’Kelly Atlanta Founder and CEO Mom Corps "Ask – women miss out on raises, benefits, family-friendly and flexible work arrangements solely because they don’t ask."         Allison found a way to balance life and work, not just for herself, but also for other moms who wish to remain engaged and challenged professionally during motherhood. A Harvard M...
Author: Site Contributor

C-Link Suite Video: Executive Women on Leadership
Sarah Palisi Chapin, private equity executive;  former leader: Pepsico; board member: Caribou, IRM, PrimeSource Watch these two-minute videos that will inspire and motivate you with coaching advice on leadership in business and maintaining the balance between work and life along the way. Video 1 of 4: Transitions: From Corporate to the investment side Video 2 of 4: Communication and influence in an executive setting Video 3 of 4: Targeting and getting on a board Video 4 of 4: Corporate fast tracking and mentorship along the way   To read articles on related topics, click here to go to our Knowledge Bank.  To read Sarah's complete bio, go to: www.linkedin.com/pub/2/3A8/532. Looking for focus in your managerial career track, hoping to enter a senior leadership position, wanting to maximize your effectiveness in an executive position or thinking about an entrepreneurial path? Over 2 million professionals have been assessed by Caliper and Caliper has advised over 25,000 companies....
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C-Link Suite Interview: Nina Vaca
Nina Vaca, CEO of Pinnacle Technical Resources, Inc., one of the 27 winners of the w2wlink 2009 Ascendancy Awards for Business Women, two-time winner of Hispanic Business Magazine’s Entrepreneur of the Year Award as well as Ernst & Young’s 2005 Entrepreneur of the Year award for Technology and Communications for the Southwest Region, founded Pinnacle in 1996. Pinnacle is an information technology services provider to the Fortune 500. The company’s client base includes industry leaders from the telecommunications, financial services, health care, technology, consumer products and business process outsourcing sectors. Pinnacle’s services include enterprise data warehousing, custom application development and architecture, system/network integration and installation, and call center technologies. Under Vaca’s leadership, Pinnacle has become the second fastest growing firm in a $20 billion dollar industry, and now includes approximately 1,500 consultants across 38 states. She is a gradua...
Author: Jean Lewis

Special Book Offer from Dr. Cathy Greenberg
Born between 1980 and 2000, millennials make up a generation nearly as large as the Baby Boom, and they’re full of potential. In an interview with Elisabeth (Lis) Steklis, 26-year-old executive at a full-service residential interior design firm and graduate of Drexel School of Design, features of the best millennials compared to other generations, as well as other millennials become clear. Traits of millennial overlap with those of other generations when they are going through similar life stages. For example, early career seekers usually look for positions offering opportunities for career advancement. They require strong leadership, and wish to be believed in and given a chance. Differentiating characteristics of millennials include cohort experiences such as greater technical savvy from more Web exposure. The shared 9-11 experience invokes patriotism. They tend to find comfort in networks and team experience. Since they have the benefit of a large network and vast opportunity at ...
Author: Dr. Cathy Greenberg

C-Link Suite Interview with Lesley Harris
One of our 27 recipients of the 2009 Ascendancy Awards for Business Women, as president of Travelocity Business, Lesley Harris leads one of the fastest growing travel management companies in North America. From its origin in 2003 serving unmanaged business travelers, Travelocity Business now has more than $800 million in travel spend under management. Prior to Travelocity Business, Harris was vice president of sales and customer care for Travelocity, responsible for leading Travelocity's offline global call center enterprise in support of consumer sales and service. Before that, she was vice president of the small business division for Sabre Travel Network where she transitioned the small business division from direct account management to a service center structure. Prior to her experience in sales, Harris was vice president of North America operations services for Sabre Travel Network. Harris started her career with Sabre in 1995 and held various positions in finance, operations an...
Author: Jean Lewis

5-Question Self-Quiz: Cholesterol and Professional Women
Super Basic Heart Health Quiz for Professional Women Professional women are especially in need of having their awareness raised on the importance of caring for their hearts, as heart disease is the number one cause of dealth to women, and professional women balance unique work-life issues and deal with enormous amounts of stress daily.  Brighten your heart by taking a moment and letting yourself do this quick little 5-question care-for-your-heart self-quiz, and and then if it raises your awareness, go ahead and pass it along! Answer the following questions True or False (T or F) as of one year ago. 1. ___I know my blood pressure. 2. ___I know my cholesterol. 3. ___I know my LDL. 4. ___I know my HDL. 5. ___I know my triglycerides. Bonus___I know that drinking more than 2 diet sodas a day is not healthy. Scoring: Give yourself one point for every question that you answered "True." 1 = Not good enough, but glad you knew one of them. As you can see, the very basics of heart heal...
Author: Suzanne Steinbaum

Travelocity Business' Lesley Harris Wins Ascendancy Award
SOUTHLAKE, Texas, Jun 08, 2009 (BUSINESS WIRE) -- w2wlink, the premier professional online community for women, honored Travelocity Business President Lesley Harris with an Ascendancy Award on May 28 in Dallas. Presented in seven other locations nationwide, the Ascendancy Awards honor women for their professional achievements, as well as their role as mentors to other women. Candidates for the awards were nominated for achievement in corporate, entrepreneurial and career transition settings. Now beginning her third year as president of Travelocity Business, Lesley Harris leads one of the fastest growing travel management companies in North America. From its origin in 2003 serving unmanaged business travelers, the agency now has more than $800 million in travel spend under management. Travelocity Business offers corporations a compelling combination of best-in-class automation with a complete array of traditional travel management services. "It is an honor to receive the w2wlink Ascen...
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Life Balance for Professional Women
Midway upon the journey of my life I found myself in a dark wood, where the right way was lost. --Dante, the Divine Comedy   Women at midlife have one of the highest levels of stress found in our culture today. This is not surprising, given the multiple roles they carry, the expectations of our culture and the speed of our lifestyle. Midlife women are working in positions of responsibility on a scale never previously reached by women. At the same time, there is a 50 percent chance they are single and another 50 percent chance that they are caring for children or parents (or both) in some capacity. More than four out of 10 adults in the United States between the ages of 45 and 55 – mostly women – are caring for a child as well as for an older adult, usually a parent. Of those caregivers, 64 percent are employed full or part time, according to the National Alliance for Caregiving. What are we talking about when we talk about life balance? I was prompted to write this article when I rea...
Author: Jennifer Wright

Maria Shriver Reports on the State of the Professional Woman
In a new study titled, "The Shriver Report," by Maria Shriver and the Center for American Progress, the lives of modern women were put under a microscope as thousands across the country, men and women, were asked to be candid about the expectations of today's working men and women. More specifically, the number of women professionals has grown steadily since the 1960s, and because they're not going anywhere, it's throwing both genders for a loop. Women are working just as hard, or harder than their spouses, and life at home is under constant negotiation between many couples. Who are these women blazing the trail and how do they measure success? As reprinted from Maria Shriver's report: "Women say they feel increasingly isolated, invisible, stressed, and misunderstood. I wondered what was going on. I talked to the women, and they filled out our questionnaires. I learned women are hungry for something that's missing in their lives—a place to connect. They say they feel increasingly ...
Author: Site Contributor